Shimmr
Refresh a book's positioning, creative, and campaign plan as audience and market signals change.
Sources checked 4 October 2026.
PlansFrom $150–$1,200/mo Annual; monthly billed (FAQ)
- Author · pricing page
- $330/month
- Pricing page lists Heat Pulse for five titles and one full treatment per month.
- Author · one-title offer
- $475/month
- For Authors page lists one title and one full treatment per month. This differs from the general pricing page.
- Optional advertising deployment
- $150–$1,200/month
- Per title; Spark, Flare, Fire and Blaze packages include media spend at cost and continuous optimization.
The general pricing page lists $330/month with Heat Pulse for five titles; the one-title For Authors offer lists $475/month. Both include one full treatment monthly.
Terms specify a three-month initial commitment; optional ad deployment is separately priced per title.
View current plans (opens in a new tab)AI & setupAI includedProvide an authorized EPUB
Supported genres exclude picture books, poetry, short stories, anthologies, and academic titles for now.
Where it worksWebWeb service
Strategy, assets, and optional ad deployment are delivered through a managed campaign service.
Usage & termsConfirm term and asset rightsSales outcomes are not guaranteed
Deliverables are licensed during the agreement; continued use after it ends requires a separate license.
Optional deployment costs $150, $300, $600, or $1,200 per title/month, including media spend at cost and optimization.
Find a reason to promote it now
Heat Pulse evaluates cultural relevance before budget is committed, while the Strategizer develops ranked approaches using audience, market, competitive, and book-content signals. The campaign angle can change as the surrounding conversation changes.
Make creative from the story
Cover-led and concept-based assets draw on the book’s extracted DNA, with creative refreshed as the campaign angle changes. SHIMMR describes a broader Discoverability Engine, extending beyond its earlier ad-only offering.
Published terms license deliverables only during the agreement. Continued use after it ends requires a separate licence; the generated assets are not transferred into the client’s ownership.
Subscription scope and deployment
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Refresh the book’s retail pitch
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Generate retailer descriptions, keywords, and category recommendations shaped around current positioning rather than relying indefinitely on launch copy.
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Prepare the outreach angle
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PR materials connect the book to timely cultural subjects; podcast matching and pitch materials support a more focused outreach list.
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Look beyond traditional search
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The current platform includes search-engine and AI-search discovery work within its broader marketing strategy.
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Localize the sales materials
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Regional sales kits adapt positioning, keywords, and creative for different markets.
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Add ongoing ad execution
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Optional deployment places and optimizes advertising, feeding performance back into subsequent strategy decisions. Deployment packages are separate from the author subscription.
Feature details & official sources
Purpose and capability information checked 4 October 2026.
Platform and pricing reference: 24 October 2026.
Recorded requirements and limits
- Provide an authorized EPUB. The current FAQ marks picture books, poetry, short stories, anthologies, and academic titles as coming soon.
- The /pricing page lists $330/month; /for-authors lists $475/month for one title and one full treatment per month. The FAQ describes an annual subscription billed monthly; Terms specify a three-month initial commitment. Confirm the signed Order Form.
- Optional advertising packages are $150/$300/$600/$1,200 per title per month, including media spend at cost and optimization. The FAQ says deployed ads can be stopped or removed. SHIMMR does not guarantee sales.
- Current pricing page and author tier (opens in a new tab)
- Author activations and deployment prices (opens in a new tab)
- Inputs, genre boundaries, and processing providers (opens in a new tab)
- Deliverables licence duration, sections 7.5–7.6 (opens in a new tab)
- Current Discoverability Engine and strategy (opens in a new tab)
- Initial commitment and deliverable licence duration (opens in a new tab)
- EPUB input, current genres, and campaign controls (opens in a new tab)
Information may be inaccurate. Confirm details on the official website. Report errors to [email protected].