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Buffer AI Assistant

Draft, adapt, and schedule author updates across connected social channels.

Open Buffer (opens in a new tab) Explore the features

Sources checked 4 October 2026.

PlansFree; from $5/mo (annual billing) Per-channel; annual billing
Free
Free
Three channels; ten scheduled posts per channel at a time; AI Assistant included.
Essentials
$5/month
USD per channel, billed yearly ($60/year per channel); annual-billing reference.
Team
$10/month
USD per channel, billed yearly ($120/year per channel); unlimited team members.

Free has three channels and up to ten queued posts per channel.

Essentials is $60/year per channel; Team is $120/year per channel; volume discounts start above ten channels.

View current plans (opens in a new tab)
AI & setupAI includedConnect social channels

The built-in assistant drafts from supplied text but cannot read pasted URLs.

Where it worksWeb, iOS, AndroidWeb and mobile apps

Channel availability and scheduling allowances vary by plan.

Usage & termsScheduling limits varyAI Assistant included on Free

Free allows up to three channels and ten scheduled posts per channel; AI Assistant use is unlimited.

Essentials has one user; Team includes unlimited teammates.

Buffer AI Assistant page with the headline “Your social media sidekick,” copy about brainstorming and rewriting, and a product mockup of the assistant composing a social post.
Buffer AI Assistant homepage screenshot · captured Visit Buffer AI Assistant (opens in a new tab)

Find a fresh angle

Describe your work and intended audience in the Content area to generate post ideas, then save useful suggestions for later. Existing longer material can also become shorter social copy.

Adapt the same news for each channel

AI Assistant reshapes existing copy for different social platforms. In the publishing composer, channel-aware editing respects the destination’s character limits, so a release announcement can take a different shape on each network.

Planning, publishing, and review

Keep the final wording yours

Rephrase, shorten, expand, or switch between casual and formal phrasing beside the post you are drafting. The assistant is optional and does not change a post until you invoke it.

Move from conversation to calendar

Buffer’s MCP connection lets supported AI assistants create drafts, schedule posts, and inspect the publishing queue without a copy-and-paste detour. This connection is separate from the built-in text assistant.

Turn results into the next post

Connected assistants can retrieve post analytics and discuss patterns, while captured ideas can flow back into Buffer’s planning workspace.

Feature details & official sources

Purpose and capability information checked 4 October 2026.

Platform and pricing reference: 24 October 2026.

Recorded requirements and limits

  • The built-in AI Assistant cannot open pasted URLs. Supply the actual passage or facts to be adapted.
  • AI Assistant has unlimited use on Free. Scheduling, analytics, collaboration, and channel allowances depend on the Buffer plan.

Information may be inaccurate. Confirm details on the official website. Report errors to [email protected].